Anastasia
"Anastasia" is an interactive digital art book inspired by Italo Calvino's Invisible Cities. The project explores themes of desire and consumerism through AR-enhanced animations and visual storytelling, depicting the fictional city of Anastasia. Chapters progress from connection to alienation, emphasizing duality through contrasting visuals.
My role
- Concept Development: Initiated design concepts inspired by "Invisible Cities" and engaged in brainstorming sessions with the team to finalize our design strategy.
- Prompt Organization: Managed the organization and refinement of prompts following the confirmation of our design approach, ensuring alignment with project objectives.
- Book Design: Responsible for the physical design and binding of the book, incorporating aesthetic elements that complement the thematic content.
- Augmented Reality Creation: Utilized Spark AR to integrate animations created by teammates using diffusion techniques, developing bespoke virtual and augmented reality effects that enhanced the interactive experience of our project.
Conclusion
The design process began with a deep exploration of themes related to desire, illusion, and reality, inspired by Italo Calvino's "Invisible Cities." We used AI-generated visuals, custom typography, and AR interactions to create a layered storytelling experience that immerses users in the dualities of the city. We brought Anastarsia to life, delivering a multi-sensory experience that exceeded expectations.
Our approach involved multiple design iterations, integrating AI to generate diverse artistic styles and user feedback to refine the visual and interactive elements. Extensive testing ensured a seamless blend of digital and physical interactions, enhancing user engagement at every step. This project showcases our dedication to crafting innovative digital experiences that push the boundaries of art and technology, providing a captivating journey through the enigmatic world of Anastarsia.
